Live life in colour, we’ll show you how! Let’s explore the colour, print, and pattern trends for the upcoming season.

Colour and Pattern trends for Spring/Summer 2024

Congratulations! You’ve almost survived the cold of winter. Just before spring gets here and warms us up, preparing us for some summer lovin’, we’ve put together a list of colour and pattern trends for you to consider for your upcoming design ideas. Get ready for a taste of what are sure to be the hottest colours this season, as well as some unique patterns and prints to keep in mind as you let your creativity bloom.

 The colour of the year

Pantone 13-1023, perhaps better known to most as “Peach Fuzz”, has been crowned by Pantone as the official colour of the year for 2024. They describe it as a “velvety, peach tone whose all-encompassing character enriches the body, soul, and spirit”. Now doesn’t that just sound like a big hug? This light and delicate shade was chosen as colour of the year as a representation of authentic human connection, and the feeling it evokes. With a name that reminds you of the warmth and gentleness of human touch, this soft hue emphasizes the need for genuine connections beyond the world behind screens and technology. At the same time, this light shade between pink and orange fosters a feeling of deep cosiness and the hope for a peaceful future.

An exciting mix of vibrant, joyful colours

• Shades of vibrant and pastel blue: Horizon Blue (PANTONE® 16-4427 TCX), Strong Blue (PANTONE® 18-4051 TCX), Chambray Blue (PANTONE® 15-4030 TCX), Vibrant Capri (PANTONE® 15-4722 TCX) and Aquatic blue – Marlin (PANTONE® 18-3932 TCX)
• Shades of nature-inspired green: Bistro Green (PANTONE^®19-5408 TCX), Fresh Green -Tarragon (PANTONE^® 15-0326 TCX) and Mint (PANTONE^® 16-5938 TCX)
• Shades of refreshing and bright yellow: Spicy Mustard (PANTONE^®14-0952 TCX), Charlock (PANTONE^® 12-0530 TCX) and Lemon Yellow (PANTONE^® 12-0736 TCX)
• Shades of dark and cherry red: Fiery Red- Fiesta (PANTONE® 17-1564 TCX) and Rooibos Tea (PANTONE® 18-1355 TCX
• Shades of fruity and apricot orange: Sun Orange (PANTONE® 16-1257 TCX) and Orangeade (PANTONE® 17-1461 TCX) and Apricot Pink- Desert Flower (PANTONE® 15-1435 TCX)
• Shades of lilac: Pastel Lavender Lilac (PANTONE® 14-3812 TCX) and Smoky Lavender – Burnished Lilac (PANTONE® 15-1905 TCX)

The classics

• White shades: Brilliant White (PANTONE® 11-4001 TCX)
• Fifty shades of grey: Rainy Grey – Northern Droplet (PANTONE® 14-4104 TCX) and Shadowy grey – Quiet Shade, Boulevard (PANTONE® 18-3906 TCX)
• Earthy beige tones: Moth (PANTONE® 13-0611 TCX), Brush (PANTONE® 16-1317 TCX) and Mushroom (PANTONE® 14-1305 TCX)

The big 6 for the upcoming season

• Blue, sky and royal: The colour of the skies, and the colour of the ocean. These tones evoke a feeling of foreverness, of serenity and calmness.
• Fifty shades of green: The colour of nature. All shades of green such as pastel green, mint green, and lime green bring about a sense of freshness, peace, and abundance.
• Radiant cherry red: This intense shade of red is the epitome of passion and determination. It’s hard to look away and provides a bold and fiery touch.
• Apricot or peach? (Peach Fuzz – Colour of the Year): Warmth and Energy. Comforting and warm yet vibrant and energic. Shades of apricot orange and peach provide a feeling of a warm summer and human connection.
• Pastel Lavender Lilac: A light, pastel shadow of purple, representing sophistication and mystery. It brings about a feeling of elegance and tenderness.
• Pale yellow: This tender shade of yellow, with its warmth and brightness and classic representation of happiness, also conveys newness and springtime freshness in its lighter tone.

Print and pattern trends for Spring/Summer 2024

• Playful geometry: Inspired by the typical 80s design style, this trend incorporates geometric patterns and playful shapes (think freehand geometrics, kaleidoscopic mosaics, irregular block prints)
• Vibrant bloom: It’s not the spring/summer season without some flowers, right? This trend includes oversized florals, floral doodles, and overall bright and bold flowers. Combine this trend with the big 6 colours for a trendy floral design.
• Monotone cut-outs: Monochrome is in this season, and is characterised by using different shades of a single colour hue. This trend offers a clean and simple yet visually cohesive and harmonious look. Using monotone in your design you can shift the focus onto texture, pattern, and silhouette.
• Summer tiles: Giving off all the summer vibes. This tile pattern trend, filled with intricate ornamental and Moroccan style tiling, add a unique touch and stunning details.
• Palms of summer: Palm trees – a classic representation of summer. Classical tropical patterns such as tropical foliage, tropical plants, and leaves, provide an unquestionable summer vibe.
• Earthbound: Let’s dive headfirst into nature. Textures which take its inspiration from natural elements, such as marble and stone, or rocky edges and contours, bring a design back down to earth.

Now you’re all set with the colour and pattern trends you need to know for the spring/summer season this year. Be sure to refer to them when creating wonderfully fresh designs for the season! Want to learn about graphic design trends for 2024 as well? Check out our blog post all about it here. 

The post Color and Pattern trends for Spring/Summer 2024 appeared first on The US Spreadshirt Blog.

New year, new trends. Immerse yourself in the dynamic world of graphic design as we break down the top 10 relevant trends for 2024.

Thanks to the ever-evolving nature of trends in design, it is crucial that you are always up to date, because before you know it the trend will have come and gone, and you will have missed your chance to make the most of it. Customers notice trending topics, and understanding and utilizing relevant trends sends a message that you are ahead of the times, and more importantly that you care about your audience. And because trends and technological advancements often go hand in hand, it just makes sense that your designs are optimized for the latest platforms and technologies. Don’t know where to start? Not to worry – in this blog post we’ve summarized the best and boldest graphic design trends of 2024 to help give you some inspiration to create your best designs yet. We’re going to cover everything with AI and 3D techniques, to Barbie-esque vibrant colour palettes and vintage-inspired Retro Pixel Designs.

Ready to get started?

The Top 10 Graphic Design Trends of 2024

1. AI-enhanced design practices

AI has already been a hot topic of debate, and perhaps even more so in the world of art. Be that as it may, AI is not going anywhere and will continue to trend in 2024. Many designers argue that AI destroys the integrity of art, but try not to view AI as the enemy but rather as a supporter for your creativity and productivity. Making the most of AI can be done by using it to optimize your work processes, rather than to replace it. For example, utilizing tools such as automated image resizing or background removal can save you enough time to focus on design conception and to finish off works with that ever-so-important human touch. A great example of an AI sidekick for designers is Adobe Sensei, which is powered by machine learning and built to elevate and optimize your creative flow. It makes your life easier by taking over tedious tasks, personalizing experiences and opening a new world of possibilities, all within your favorite Adobe apps.

2. 3D Art – 3D hyper surrealism

3D art has consistently been a trend in the graphic design world for a long time and will continue to trend in 2024. It is a design style that can be utilized in particular to create visually engaging scenes, characters, and objects, to highlight the details and textures of the design. 3D art can also be combined with other design elements such as typography, photography, and illustration to transform it to another style of graphic design – 3D hyper surrealism. In merging hyper-realistic and surreal 3D designs with bright colors and experimental fonts comes a huge potential for bold self-expression and playful creativity.

3. Vibrant & Candy colour palette

Thanks to the pink-explosion created by the release of the Barbie movie last year the ever-trendy vibrant colors is definitely going to see an increase in popularity in 2024. Bright, colorful graphic designs with a wide range of contrasting colors are particularly eye-catching and visually stimulating, and Barbie’s signature pink will continue its reign as a trending colour this year. Use it in combination with other vivid and playful colors and shapes.

4. Future Fusion – Holographic design & abstract gradient

An unlikely pairing creates a unique aesthetic with future fusion. Combining futuristic designs with a down-to-earth basis. Dark aesthetics with shimmering elements and digital fonts bind innovation and humanity. For example holographic surrealism, inspired by science fiction, add a luminescent quality to designs through its iridescent colors and metallic sheens. Pair this with abstract and artistic gradients, which are gaining popularity, and you’ve got a dynamic and captivating design. We are definitely going to see a rise in different variations of gradients in 2024.

5. Risograph & Grain Risograph

Originating as a printing technique from Japan in the 80s, Risograph & Grain Risograph are set to trend in 2024, with the grainy texture adding depth to minimalist designs in a familiar way. Grainy textures give designs a realistic, vintage look without taking away from the integrity of the original design, which makes the Risograph-effect especially popular when creating retro or vintage designs.

6. Maximalism – the more the better

More is more when it comes of maximalism, and this design movement is an explosion of colors, objects, shapes, and patterns. Add some funky fonts, tell a story with your elements and keep your viewer engaged for even longer. Bound to make a comeback in 2024, maximalism is unapologetically loud and inspires visually rich and stimulating designs.

7. Retro Pixels

How about another quick blast from the past? Pixel art is back in trend, a nod to the nostalgic world of classic video games in the early digital age. Infusing these playful, old-school elements with modern, high-quality techniques gives new life and potential to pixel art, and in turn represents how the old-school classics are too good to simply let go. Be prepared to see more and more retro pixels used in everything from websites to posters.

8. Nature-inspired aesthetic – colors of nature

In a world of pandemics and climate change, there has definitely been an increase in attention to health and the environment. This has inevitably led to an increase in organic and environmentally friendly products. With that we’ve seen a trend towards more earthy tones and colors, such as natural greens and browns, as well as sunny yellows. 2024 will see an increased focus on nature and the natural beauty of the planet, with the graphic design trend taking inspiration from its elements through textures, patterns, and colors.

9. Geometric shapes (inspired by retro designs of 80-90s style)

Characterized by simplicity, bright colors, and inspiration from the 80s-90s style, the geometric shape graphic design style is often used for branding or social media posts. Simple shapes such as circles and squares in combination with the right colour scheme can send a clear message through visuals which are easy on the eye and yet somehow bold at the same time.

10. Experimental and bold typography

Enough with the tidy, straight-edge fonts. In 2024 we’re welcoming more playful fonts that wave, slide, pop, and drip before our eyes. Experimental typography are not identifiable by name or style but rather encapsulates a more creative energy which is expressed through funk lines, 3D elements or textures. Incorporate more liquid, metallic, or bold colored typography to your designs to keep up with the trends in 2024.

Want to learn more about previous design trends from 2023? Check out the spring and summer trend report from 2023.

Feel like being up to date with the current colour & pattern trends as well? Check out our blog post on Colour and Print & Pattern Trends for Spring/Summer 2024.

If you have any questions, feel free to contact us right here in the comments or in the forum.

The post 10 Graphic Design Trends you should know in 2024 appeared first on The US Spreadshirt Blog.