8 Ways You Can Use Digital Cards for Your Business

Did you know that digital business cards are helpful for businesses of all sizes? Business owners need to build a strong network of clients and customers to enhance their reach in the target market. With a virtual card, it’s easy to share contacts while promoting your brand.

In this blog, we will explore more about digital business cards for companies and discuss ways to use them. 

What is a digital business card?

As the name suggests, a digital business card is a virtual card that carries your contact details. You can share it easily and instantly using a link sharing via email or social media. Alternatively, you can use a scan code to share your contact details with your prospects. 

The digital business cards are more or less the same as traditional paper-based cards. The only difference is that digital cards are created and shared using the Internet. 

8 Ways to use virtual business cards for businesses 

Digital cards are virtual cards that help share many contact details instantly with potential clients, partners, and customers. Here are some ways you can use electronic business cards for your business:

01. Strengthen your network 

Virtual business cards greatly help business owners during networking conferences and events. Most event organizers today explore virtual event hosting platforms. Businesses can share their virtual business cards with attendees of an event to provide them with their contact details. 

With a virtual business card, you can instantly share your contact details, relieving you from the hassle of collecting and carrying physical business cards. Digital cards are a convenient solution, available to everyone, anywhere, and at any time. 

So, the best digital business cards for creative people allow them to strengthen their network.

02. Communicate with your team 

Team communication often becomes a difficult task for many new businesses. Regular and effective communication with team members is essential to run a business successfully.  This also helps enhance collaborative approach between them. 

Many digital platforms are known for their centralized team directory comprising electronic business cards. Your employees can quickly get the contact details of the team members. They can communicate to schedule a meeting regarding a project or share updated details. 

Online collaboration platforms such as, Microsoft Teams and Slack allow digital card integration preventing employees from switching between the apps to update or share their contact details. 

03. Promote your business aggressively 

Digital business cards are effective promotional tools. Since most cards come with a QR code, businesses can market more easily. Lately, QR codes have been aggressively used to access company details. 

Your potential clients, partners, and customers can access your landing page, social media profile, and promotional materials by scanning the code on the card.  So, it’s helpful to get a QR code created on digital business cards for companies of all sizes. With just a single scan, your target audience can access your business info, products, and services.

04. Have a closer interaction with customers 

With digital cards, it is easier for business owners to establish a closer connection with target customers. Since the card is digitally accessible, customers can interact with it quickly whenever they want. So, virtual business cards are a great help in streamlining communication.

Your target clients and customers can access your digital cards using email, social media, or text to get your contact information. That means they can reach out to your company officials easily. 

When interacting with your clients and customers, you can use digital cards to engage them with exclusive offers. The card can incorporate a special QR code, which customers and clients can scan for your business details or find a coupon code or an offer. 

05. Analyze and track your marketing efforts 

When pondering how to use a digital business card, know that digital business cards are also an easy way to track the results of your marketing campaign. This is because these cards have built-in tracking and analytical tools. You can use these tools to monitor your performance. So you can easily access data to see how many visitors have viewed your digital cards. 

The data lets you know how your card generated interest in your business. You can also generate a customizable QR code or link for marketing campaigns and events. It becomes a tracking tool to measure campaign success.  

But before you track the data, make sure to customize your digital business card. Add information that you want to show to your customers and track for further analysis.

06. Maintain client relationship  

Contact management is key to the success of a marketing and promotional campaign. Even a less resourceful small business can build and maintain relationships with its partners, clients, and colleagues using digital cards. 

They are great at storing contact details. So, there is no need to print paper-based business cards and distribute them physically.  Clients can scan the digital card to access the details. 

Your business cards in digital form can provide updated details to your customers instantly. That helps manage the relationship without extra effort that goes in printing a business card. 

Moreover, digital cards are cost-effective when maintaining your client relationship. You do not have to spend more and more on getting a new card set with updated information. Small businesses and startups especially benefit from digital cards. 

07. Build a consistent brand image  

Building and maintaining a trustworthy brand image is crucial to doing business successfully in a target market. With digital cards, you can easily ensure a uniform look of the card, which shows your brand identity. 

So, you can include most of your brand’s visual elements in your business cards. Your logo colors, fonts, and other images should also be reflected in your business card. Whenever someone, including your employees, shares your digital cards, it helps reinforce your brand image. The recipients of the digital cards can immediately recognize your brand. 

Digital cards, therefore, ensure that the contact information provided to the clients and stakeholders is updated and uniform.  That is the way to make sure your communication is clear.

08. Make the hiring process effective  

Job seekers look for effective ways to define their potential employers. This is where digital business cards can help. They make the tedious hiring process simple and effective. 

Business owners can instantly share their digital cards and contact details with job seekers. The candidates can quickly get your social media profile, website, and other details. They can determine if your company is the one that they want to work with in terms of values, culture, and aspirations. 

These are the effective ways to use your digital card for your business. But ensure that the design of the card is simple and unique. Upon accessing the card, your visitors should get a lasting and memorable impression of your company.

Designhill lets you create your digital business card online using readymade templates. Choose a template, fill in the data, and customize the theme to suit your brand identity. Besides, there are any other resources as well that you can use to make an electronic business card. 

Wrapping Up 

Electronic business cards have many advantages for business owners over traditional paper-based cards. With digital cards, you can update and share contact details instantly. They help strengthen your network, maintain client relationships, track your marketing results, and do a lot more.